Nurses' views of pet owners: online pet health information

An online survey was designed and adapted from a previous survey targeting veterinarians (Kogan et al, 2017). Before distribution, the authors reviewed and pilot tested the survey, incorporating...

Developing a social media profile for a veterinary practice

Before developing a presence in social media it is useful to establish a plan to ensure consistency and the best outcome. The practice should be looking to outline ways of building and growing a loyal...

Why social media should be part of every practice's toolkit

Social media is a term that most of people are familiar with and often the first thing that comes to mind when thinking of social media is Facebook, and rightly so for Facebook has vastly more users...

Establishing quality online presence for veterinary practices

In a literal sense, when talking about developing an online presence for veterinary practices we are talking about digital marketing (otherwise known as internet marketing or online marketing)....